Fitting In & Standing Out
There are more than 650 million websites on the Internet today. Talk about competition! Each of them are trying to attract customers’ attention and many of them are trying to attract the same customers that you are. Gone are the days of “if you build it, they will come” websites. In order to attract and […]
Designing for Functionality
Before you start designing your website, you need to know what you want your customers to do. Your visitors didn’t come to your website to simply ooh and aah over how pretty it is; they came to do something. The design should help them accomplish their goal and guide them to take action. The first […]
Good Design is Good Business
You probably know that your website, business cards, brochures, and even your product packaging needs to be well designed. But good design is more than just looking pretty. Good design helps your customers identify with your company, understand what you have to offer, and know how to take the next steps to make a purchase. […]
How to be Good Looking, Intelligent, and Popular
What is the most important aspect of your website? Is it the code? The content? Layout and design? How about the color scheme? Number of cats-doing-people-things pictures? You probably knew your answer right away. If you are a designer, of course you know the site design is the most critical. Every SEO knows that your […]
Testing You Website
I recently read this nice article about testing your website. It’s pretty good and I highly recommend it. A couple points i gleaned from Daniel Waisberg, the author. 1. Your site is a laboratory, not a sculpture. Sometimes we’ll have a client that wants their site, or a page to be 100% perfect before it […]
Canonical Tag and Duplicate Content
Greg Grothaus of Google explains very well Google’s philosophy of duplicate content. They realize that a lot of duplicate content is not manipulative but simply webmasters trying to take the same content and make is useful in different formats. For example, if you have content on a page about “10 tips on package fragile glass […]
Another Reason to Avoid Microsites
I know, lately our blog is starting to look like the SEOmoz love festival. But, I do love those guys and festivals are fun…but I digress… Microsites don’t pass the link juice onto your main site like you may think. Instead, integrate your blog or microsite into your main site, and get all the links, […]
Cool WP Plugin- Broken Links Be Gone!
It’s been around for a bit, but we’re now using the Broken Link Checker WordPress plugin. It’s a great addition, as it automatically notifies you when a link is broken on your blog or site. I have it set up to check the site every 3 days, as you can easily have it check your […]
Twitter Tools Plugin for WP
Found a hot twitter plugin for wordpress. It’s called Twitter Tools and is a compilation of everything you need to keep your twitter updated with blog posts and blog updated with twitter posts. It’s my favorite so far. If you know of any other really good ones, I’d love to hear your suggestions.
Large eCommerce Sites and SEO
I like this video about large eCommerce sites and SEO. Trying to get large numbers of products on a site and still have the site relatively ‘flat’ is a difficult thing. These guys share some good tips on doing it with sitemaps and more. Check it out. (Video Unavailable) SEOmoz Whiteboard Friday – Architecture for […]
Twitter Does First Real, Real-Time Search
Twitter added a new search feature, and I like it. They made their mark on the blogosphere with their micro-blogs and now they are doing it again with search. When you want the most current information, and want to know what’s the buzz right now…twitter search is perfect. Up to the second results that grab […]