Video Creations

Collaborate with Gravitate One to Put Your Digital Marketing in Motion

It’s probably no surprise that in 2023, Internet users consume an average of 17 hours of online videos per week. Social media platforms all have their own version of short- and long-form video content, from Facebook Lives to Instagram Stories.While still images and text continue to convert, they are being vastly outperformed by video in a number of ways:

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Videos Equal More Engagement

People are twice as likely to share video content with their friends than any other type of content. This helps you reach a wider audience. As you’ve probably seen, when it comes to social media engagement, video is the way to go.

Videos Has Better ROI

Video increases returns by generating more leads than photo ads. In a recent survey, 84 percent of marketers said quality video has helped generate leads and boost conversion better than other forms of digital marketing.

Videos Content Can Create Opportunities

Digital video posts or ads uploaded to major platforms such as Instagram, Youtube, Facebook, and TikTok have the potential to reach massive global audiences and generate more traffic to websites.

Let’s take your marketing game to the next level. For the best in video marketing services, turn to Utah-based agency Gravitate One.

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You only get one chance to make a first impression, so make it a good one. Contact Gravitate One today to get more information about establishing your image through thoughtful and effective branding services crafted by our creative teams.

Client Reviews

Our clients love us.

    
 
 
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   Mark Spalding 
 6 days ago
 
 
 Trustindex verifies that the original source of the review is Google. Gravitate One is exceptional in getting to know us as a company and our personal needs. This translates into representing us accurately and not just another cookie cutter company. They are responsive and honestly (most of the time) waiting on me. They even took a field trip with their whole team to visit Live Strong House to get a better understanding of what we do. Just good people. Thanks Gravitate One...
  
 
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   Diego Jordan 
 16 days ago
 
 
 Trustindex verifies that the original source of the review is Google. We’ve had a great experience working with Gravitate One. What stands out the most is that they don’t make us feel like just another customer—they truly work with us as a partner.

Their SEO strategy has been thoughtful and focused on our goals, but just as important has been the personal attention, close coordination, and ongoing support from their team. Communication is easy, they’re responsive when we need them, and we feel like we’re working together toward the same objectives.

It’s refreshing to work with an SEO partner that combines a solid strategy with a genuinely personal approach. We really appreciate the relationship we’ve built with the Gravitate One team and look forward to continuing to grow together.

Highly recommended!
  
 
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   trevor Papworth 
 255 days ago
 
 
 Trustindex verifies that the original source of the review is Google. we have been working with Gravitate one for a while now, very impressed with every aspect of their business would recommend to anyone!
  
 
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   Brad Greer 
 255 days ago
 
 
 Trustindex verifies that the original source of the review is Google. We love working with Gravitate One! Their team is super creative and responsive. These folks are producers!
  
 
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   Kory Jones 
 258 days ago
 
 
 Trustindex verifies that the original source of the review is Google. Great experience working with gravitate. The team communicates well and has the resources to help your business reach its goals. They have built 2 websites for us and provided great photos and videography. Very happy with how they have helped our companies.
  
 
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   Roger Monson 
 258 days ago
 
 
 Trustindex verifies that the original source of the review is Google. Kevin and his staff at Gravitate One are fantastic!  They managed my website/Google SEO, etc for 8 years. Our growth and revenue were off the charts. We saw 30% + increases every single year like clockwork.

We switched site platforms from Word Press to Shopify and did a complete site rebuild in 2020-21. I was afraid we were going to lose momentum and rankings on our Google organic results but we didn’t skip a beat. The site switch was a blip on the radar. Our Google rankings and sales continued to climb faster than ever!

If you’re looking for a boost in online traffic and revenue growth, give Gravitate One a call. They won’t disappoint.
  
 
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   Benji Mickel 
 570 days ago
 
 
 Trustindex verifies that the original source of the review is Google. The gravitate team has been great to work with, specifically with adjusting to our distinct marketing needs. We just finished up a website rebuild with them and are grateful for their diligence and professionalism (special shoutout to Amanda for all her work on this project). Kevin, Joe, Mike, Margot, and the rest of the team are awesome too.
  
 
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   Neal Hamilton 
 570 days ago
 
 
 Trustindex verifies that the original source of the review is Google. They are amazing, especially their project manager!
  
 
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   Branton Harper 
 590 days ago
 
 
 Trustindex verifies that the original source of the review is Google. Excellent service, fast, and reliable.
  
 
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   Alpine Clinic 
 1452 days ago
 
 
 Trustindex verifies that the original source of the review is Google. Very helpful!

Tips for Successful Video Advertisements

Videos are a powerful tool for improving revenue and engagement, but they need to be done right. Creating high-quality video content is essential for success and requires a careful strategy tailored to your specific audience.

To make sure your video effectively converts potential customers into actual customers, here are some important questions to ask yourself:

Videos need to accurately represent your brand and show that you are an expert on the topic, whether it’s your own product or service, or something else.

It’s important to remain authentic to your mission and your goals in whatever type of video you create; people can tell when you’re just trying to go viral and it’s often a turn-off.

Video marketing agency Gravitate One will help you answer these questions and ensure your content is on-brand and gains traction.

01

What is the tone of my audience; how do they speak?

02

Is the video clear?

03

Is the video properly informative?

04

Is the video entertaining?

05

Does the video engage viewers from the very beginning?

06

Is the video clean and professional?

07

Does the video make it easy for a viewer to convert into a customer?

Enhance Your Brand by Incorporating Video into Your Strategy

Of course, not all video is strictly intended to convert. Maybe you want to provide resources to existing customers or add informative content to your channel, profile, or website.

Such videos can bring credibility to your brand while reducing any confusion and concern experienced by your audience. Here are some common video types that fall into this category:

General Explanation Videos

Demonstration Videos

Customer Success Videos

Product or Service Videos

Video Newsletters

B2B Videos

B2C Videos

How to Know Where to Publish Video Content

As an agency with experience in video marketing in Utah, Gravitate One can help you decide when and where to publish your video content. And, we can also optimize your content for the platform as well as for mobile and/or desktop.

Before publishing your video on a platform or hosting site, ask yourself the following questions:

Some of the best places to host brand videos include:

Your Website

YouTube

Vimeo

Wistia

Vidyard

Brightcove

Hippo Video

Spotlightr

SproutVideo

Uscreen

And, of course, sharing video content on TikTok, Instagram, and Facebook are powerful options as long as you’re not directing people to follow links away from the social media platforms.

Have questions about video hosting and publishing?

Let’s collaborate. Contact Gravitate One today

Stand Out Examples

See some examples of video content Gravitate One has created for clients like you.

Master Muffler Super Bowl Commercial

45 Blast Canik Partnership

Rhino Property Management Animated Ads

Libertango Hiring

Wolf Creek Resort LME

SilverFern Explainer

Benefits of Hiring Gravitate One for Brand Videos

Video marketing strategy is part of the host of services we offer at Gravitate One. Our content team has the experience and the tools required to create brand videos that deliver your message and get it seen by the right audience.

Our input can include the following and more when it comes to creating video content:

01

Script Writing / Copywriting

02

Filming / Production

03

Editing / Post Production

04

Digital Assets

05

Optimization

We can coordinate shoots for product videos, how-tos, updates about your business, testimonials, and more. With the right implementation of digital marketing strategy, videos created with Gravitate One should:

How Video Marketing Improves Website SEO

Creating relevant videos can bring more visitors to your website and keep them engaged for longer. This, in turn, can enhance your website’s ranking on search engines like Google and attract potential customers.

Additionally, videos are a powerful tool to help you build backlinks to your website, which also makes Google happier with your site. With all these benefits combined, your website’s performance will soar, and you will stand out in the online space.

Video Content Creators in Utah – Gravitate One Has Solutions

Good video requires time and resources— time and resources many businesses don’t have in-house or at their disposal.

Gravitate One video marketing agency offers professional video editing services, creating ads that convert and resources that educate and build trust between organizations and their customers, whether potential or existing.

If you have questions or want to enhance your current marketing efforts by incorporating video, we are here to help. Contact us today.