Titles: Focus on the Customer
When it comes to the way you format your title tags, there really isn’t a “right way” to do it. With that being said, in order to be effective, your title must encourage clicks and follow some basic rules and style guides. These will be presented and explained in this series. Today’s topic: Write your […]
View Source Top 5: What Exactly Do I Look For?
SEOs know that viewing the page source of a particular web page is an essential first step to analyzing how much and what kind of SEO strategy may be needed for a site. A lot can be seen in just a few minutes by taking a look under the hood and viewing some of the […]
Richie-Rich Snippets
Almost 2 years ago, Google announced Rich Snippets, making it possible to structure specific data to be displayed on Google’s search results pages. It’s been getting a lot of love lately, because local search has become so important and Rich Snippets are very useful for geo-targetted search phrases, such as restaurants and product reviews. There […]
Pipes vs. Dashes on Google
Matt Cutts from Google explains how they treat pipes (|) and dashes(-) and there use in meta titles. Essentially, he says it makes no difference to their engine, which you use in your meta title. For example if your title looks like this (on SEOmoz): SEO Blog | SEOmoz Blog Featuring Search Engine Marketing & […]