SEO Kryptonite Showdown Part 3: Frames
Frame Kryptonite What are Frames? HTML Frames define one particular window or frame within a frameset. The <frame> tag allow the site creators to add documents or an independent window inside an normal site page. Difference between Frames and iFrames? iFrames are simply Inline Frames, and all the formatting is contained within the iFrame tag. […]
SEO Kryponite Showdown Part 2: JavaScript
JavaScript Kryptonite What is JavaScript? Used to create dynamic, interactive user experiences on websites, JavaScript is a programming language that runs on the site visitors computer, meaning it’s client side computing. Support for JavaScript is built right into modern web browsers, as long as the visitor has JavaScript enabled. Are JavScript and Java the same? […]
SEO Kryptonite Showdown Part 1: Flash
What Makes for SEO Kryptonite? Any type of site code technology that is difficult for Google to read may be considered SEO Kryptonite. Google is getting better at reading all kinds of sloppy code and file types, but as an SEO it’s always better to take a more straight forward approach when creating websites or […]
Making Google Searches Bend to Your Will
Custom Google Search Commands Want to bend Google’s search results to your evil, maniacal ends? Or…just for some good SEO research? Either way, Google offers several helpful custom query options allowing searchers to tailor the results to their needs. I utilize several of these every single day, for competitive analysis, link building and when I’m […]
Site Navigation for SEO: The Good, The Bad and The Ugly
Site Navigation Approaches When it comes to site navigation, there are lots of good, bad and ugly ways to help users and search engines find their way around your site. I’d like to show two bad approaches, with examples, and the optimal technique. I’m going to go in reverse order here in showing examples of […]
View Source Top 5: What Exactly Do I Look For?
SEOs know that viewing the page source of a particular web page is an essential first step to analyzing how much and what kind of SEO strategy may be needed for a site. A lot can be seen in just a few minutes by taking a look under the hood and viewing some of the […]
Meta Descriptions: For SEO or Visitors?
Simply put, metadata is data that describes other data. Webpages include metadata–called meta tags–that describe the content on the page. These include the Meta Title, Meta Description and Meta Keywords. Titles are really important for SEO, descriptions are really important for searchers and keywords are not important at all. Ignore them, unless you particularly like […]
100 Link Building Ideas Analyzed
Today a SearchEngineWatch.com forum member (wildnetSEO) added a nice post titled ‘100 Back Link Finding Techniques‘. The list actually includes 104 ideas, so already you’re getting more than you bargained for. As I’ve been building links for…oh, forever, I’ve decided to take a look and analyze the list. Next to each idea, I’ve added a […]
404 Errors- The Kiss of Death?
What are 404 Errors? A Page Without A Home. The Error 404 “Page not found” is the error page displayed whenever someone asks for a page that’s simply not available on your site. It is an HTTP standard response code displayed when the server could not find the page. It often happens when a site […]
RSS Feed the Beast: A Helpful List Resource
RSS Definition: “RSS (most commonly expanded as Really Simple Syndication) is a family of web feed formats used to publish frequently updated works—such as blog entries, news headlines, audio, and video—in a standardized format. An RSS document (which is called a “feed”, “web feed”, or “channel”) includes full or summarized text, plus metadata such […]
Organize World’s Info: Google Reading Level
Google’s Reading Level Indicator In December Google launched a Reading Level option in the advanced search feature. Recently, they integrated the new feature into the SERPs sidebar- making it easily accessible. What is the Reading Level feature? A brief video tour shows you how the feature works, including the option in the sidebar, reading level […]
Link Building Technique: Partake in the Natural Goodness of Organic
Organic Principle: Increasingly, Google is rewarding (rather than just saying they reward- they actually are starting to do it) more naturally acquired links. Moving forward, it behooves SEO’s to create better content and create a more natural blend of links. One technique we’ve recently added (inception from Tom Critchlow and others- but refined by Gravitate) […]