How to Think Up New Blog Post Ideas
I tend to think of blog writing as the item on my to do list that regularly unchecks itself. You can finish drafting up something [...]
Why Video is the SEO Tool of the Future
In the industry of online marketing, the landscape is constantly changing as the internet becomes more and more developed on how to connect people with [...]
The Importance of Bounce Rates
What exactly is a bounce rate? Well, the bounce rate of a page refers to the amount of people who click through to enter a [...]
Starbucks and the Power of Controversy
Many companies prefer to shy away from controversy when it comes around. The general manner of procedure, typically, is to try to make everyone happy [...]
What Makes a Compelling Image
They say that good design is invisible, and that design really only becomes apparent when it’s done poorly. And while I wholeheartedly agree with this, [...]
Ads as Stories: Share a Coke
“Ads as Stories” is a series devoted to analyzing different advertising campaigns as acts of storytelling, and breaking down the narrative being told. This week, [...]
“Taking a Stance” in Business Marketing
When it comes to their marketing and advertising, many companies have a tendency to want to play it safe with the content. Touching topics that [...]
Ads as Stories: Just Do It
“Ads as Stories” is a series devoted to analyzing different advertising campaigns as acts of storytelling, and breaking down the narrative being told. Nike was [...]
The Evolution of Twitter
If you hit the Twitter (or, shall I say, twttr?) scene between 2006 and 2008—back when Twitter was still a tiny chick beginning to flap [...]
Ads as Stories: The Most Interesting Man in the World
“Ads as Stories” is a series devoted to analyzing different advertising campaigns as acts of storytelling, and breaking down the [...]
Ads as Stories: A Diamond Is Forever
“Ads as Stories” is a series devoted to analyzing different advertising campaigns as acts of storytelling, and breaking down the narrative being told. If you [...]
The Battle for Search
Currently, search is dominated by Google. When people need to search, well over 70% of the time they go to Google. No real news there- [...]
