The 5 Signs Your Website Needs An Upgrade

Redeeming the Audit We’re all familiar with the negative connotations that an audit holds for most people. Say the word to an accountant and you will conjure up visions of receipts, bank statements, investment portfolios, and gift certificates. Say the word to a developer and you will likewise give them thoughts about dead links, code […]
Top WordPress Plugins

Today, competent web design is more important than ever. With more and more of the world’s commerce going online, businesses with a competently-made website, a user-friendly storefront, and good branding can expect to see an increase in their eCommerce revenue year-over-year for the foreseeable future. A recent study has shown that the post-Covid-19 landscape will […]
Why It’s a Good Idea to Build on WordPress

When it comes to the health and success of any website, the content management system (CMS) platform used is perhaps the most important consideration. If you think of a website build like the construction of a new home, your hosting provider offers the real estate while the CMS lends you the tools and materials needed […]
JavaScript: Patience, Google is Still Learning to Read
I’ve gone on and on lately about taking away some comforts for the sake of effective site analysis. There are some aspects of a good site analysis that you just can’t accomplish in a browser’s naturally cheery and helpful state. Today I’d like to present the last step toward making your browser as stiff and humorless […]
Googlebot! Engage!
One thing you have to remember about search engines is that they aren’t human. A web crawler sees your page completely differently than you do. In fact, they don’t really “see” it at all. Rather, they systematically analyze the code on the page, and, through an extraordinarily complex set of algorithms, attempt to interpret what the site is about. While […]
Put Down the Cookies and Walk Away
Cookies are delicious. Whether you like them crunchy or soft, chocolate or fruity, somewhere there is a cookie that you just can’t turn down. But sometimes saying no is the best thing to do. Obviously, I’m not talking about that kind of cookie here. We aren’t Gravitate Online Diet Consultants after all. The cookies I’m talking […]
404 Errors- The Kiss of Death?
What are 404 Errors? A Page Without A Home. The Error 404 “Page not found” is the error page displayed whenever someone asks for a page that’s simply not available on your site. It is an HTTP standard response code displayed when the server could not find the page. It often happens when a site […]
Richie-Rich Snippets
Almost 2 years ago, Google announced Rich Snippets, making it possible to structure specific data to be displayed on Google’s search results pages. It’s been getting a lot of love lately, because local search has become so important and Rich Snippets are very useful for geo-targetted search phrases, such as restaurants and product reviews. There […]
Buddypress Teases Us About Future
Open source is getting really fun! Buddypress shows just a sliver of it’s potential. As an add-on to wordpress, it allows one to quickly create their own social site after a pretty simple install. They can build a community where members can create a blog, chat with other members, build a profile and much more. […]
Meta Tags and Google
Google dispels the myth that they use the Keywords meta tag. They use the description tag for snippets in search engines results pages, but that’s about it. Great summary by Mr. Cutts.
Google 24 Hour Hotline?
Google’s Matt Cutts explains what Google is doing to try and communicate with webmasters. No, they are not about to offer a customer support hotline, but they are trying to do a little more. It’s not much, really, but at least they know we want more information and contact- especially if we’ve inadvertently done something […]
Testing You Website
I recently read this nice article about testing your website. It’s pretty good and I highly recommend it. A couple points i gleaned from Daniel Waisberg, the author. 1. Your site is a laboratory, not a sculpture. Sometimes we’ll have a client that wants their site, or a page to be 100% perfect before it […]