Understanding Email Marketing and How to Use It
When you take inventory of your digital marketing portfolio, where do you put your email marketing? There has been a lot of discussion about email’s [...]
Secrets to Social Media Marketing Success
Social media has taken the world by storm— To perform well in virtually any market, a company must now have an online presence. What is [...]
How to Research Keywords for PPC Campaigns
For Utah-based businesses working on Pay-Per-Click (PPC) campaigns, keywords and phrases can make a big difference. Since you pay fees for your PPC campaigns based [...]
The Art and Science of a Successful PPC Marketing Campaign
As far as ways to win website traffic, pay-per-click marketing can prove to be the winner, as long as it’s approached with both careful analysis [...]
How to Sustain Success in Utah-Specific PPC Marketing
Pay-per-click marketing can lead you on a path to product success! Utilize these Utah-specific tactics to brave your way to the top of the beehive [...]
Google Maps Marketing: How to Get More Business
Google Maps is the most popular navigation app, with six times more people trusting it to guide them to where they need to go and [...]
PPC – What It Is and Why It’s Important
Some online marketing strategies include PPC - Pay Per Click campaigns. Brands utilize PPC in order to promote a link so it will appear at [...]
Content Marketing vs SEO Strategy
How important is SEO in a content marketing strategy? Many terms for aspects of a digital marketing strategy may start to sound like they’re describing [...]
Updates in Social Media – Spring 2022
The ebb and flow of social media can be hard to keep up with. Today, Gravitate One shares some of the updates in social media [...]
How Mobile Devices Have Transformed Web Design
Thanks to the introduction of mobile web-browsing devices in recent years, the online realm is more varied than ever before, and the typical web user [...]
Social Media Conversion Rates: What’s Considered Good
It’s common for brands to get caught up in numbers on social media. There’s a misconception that more likes equate to more sales. The Myth [...]
What Types of Content Create More Traffic
We live in a day and age where everything is fast and instant. We scroll and scroll, we move from one thing to the other, [...]
