Why Google Local Services Ads are Winning the Local Search War
Do you realize how often Google Local Services Ads benefit you as a consumer? Picture this: you’re at home at 8:00 PM on a Tuesday when a pipe bursts in your basement. Panic sets in as water begins to pool around your water heater. You grab your phone and frantically search “emergency plumber Salt Lake […]
Professional Visibility Requires Partnering with a Premier Utah SEO Firm
For many entrepreneurs, the Do-It-Yourself phase is a badge of honor. In the early days of building a brand, you’re the CEO, the customer service representative, the social media manager, and, more often than not, the digital marketer. You likely spent late nights researching keywords, tweaking meta descriptions, and trying to decipher the enigma of […]
The new look for Google+ is not looking good for local search
In the past Google+, Googles social media platform, was a great place for local businesses. The business page would display the name, address, phone number, local reviews and any posts on the same page. Recently there have been a lot of changes made to the Google+ pages, with the addition of the Collections, and others. The […]
Google Introduces Live Tweets in Search Results
This is big news. Google and Twitter came to an agreement this week to include up to date tweets within mobile search results. This means if you search for Peyton Manning, you will see tweets about him in the search results. It also works with #hashtags, which can be very useful. The tweets are in […]
Don’t Take it Personally…
Say you want to know how your site is performing. You search for a few of your keywords, and are delighted to find out you are dominating the top ten results! This fills you with confidence, and you decide you don’t need to do anything differently, because your online presence is already super strong! What […]
Google Got Beat Up in High School
Let’s get one thing straight…Google is filled largely with engineering dorks. Recently I saw this video by Google as they try really hard to make dorky things look pretty cool. At the end of the day- they are really a funny sort. Watch through the video and let me know the dorkiest and most socially […]
Making Google Searches Bend to Your Will
Custom Google Search Commands Want to bend Google’s search results to your evil, maniacal ends? Or…just for some good SEO research? Either way, Google offers several helpful custom query options allowing searchers to tailor the results to their needs. I utilize several of these every single day, for competitive analysis, link building and when I’m […]
Microsoft Purchases Skype: Benjamin Linus Rears His Ugly Head
Less than a week ago, I summarized a rumor going around the tech industry that Facebook and Google were courting Skype. Like Jack and Sawyer going after Kate. Well, as is too often the case, Benjamin Linus has outsmarted them both, and Microsoft has come in with $8.5 Billion to purchase the company. Sooooo, as […]
Skype, Facebook & Google Love Triangle- Feeling a Little Lost?
First Off… I started watching the Lost tv series. I know, I’m probably the last person in America that hasn’t, until now, even seen one episode. Well, I now know what all the buzz was about. I’m addicted. I’m through the 5th episode of season 4- and I’m loving it. I’m still a little confused […]
Organize World’s Info: Google Reading Level
Google’s Reading Level Indicator In December Google launched a Reading Level option in the advanced search feature. Recently, they integrated the new feature into the SERPs sidebar- making it easily accessible. What is the Reading Level feature? A brief video tour shows you how the feature works, including the option in the sidebar, reading level […]
Google’s New Team: Go Voltron Force!
Google’s new CEO Larry Page announced his new Senior Management Team last week in an effort to combine forces of key service components to form one unstoppable techno-hero like the Voltron cartoon from our childhood. Comprised of 6 Senior Vice Presidents- each representing an area of business. Several of these members are no surprise for […]
2nd Page Rankings: You’re the #1 Loser
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