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Ads as Stories: Share a Coke

“Ads as Stories” is a series devoted to analyzing different advertising campaigns as acts of storytelling, and breaking down the narrative being told. This week,

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Ads as Stories: Just Do It

“Ads as Stories” is a series devoted to analyzing different advertising campaigns as acts of storytelling, and breaking down the narrative being told. Nike was

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Ads as Stories: The Most Interesting Man in the World

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The Battle for Search

Currently, search is dominated by Google. When people need to search, well over 70% of the time they go to Google. No real news there-

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