Blog | Gravitate One - Part 5

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Be Different, Yet Competitive Within Your Industry

We know one of the keys to success is to offer a solution for a problem people face. But with so many potential solutions out there, how do you stand ...

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Why Digital Marketing Results Take Time

Did you know it can take up to six months to see the first signs that your digital marketing efforts are working? And that’s when you’re doing things right! Digital ...

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The Science of Keyword Strategizing

Strategies and Data The essence of strategy is making plans about actions you will take in anticipation of what your competitors, colleagues, or customers will do. Much of strategy planning ...

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All About Facebook Ads

Social Media Dominance The wisdom of digital marketing is realizing that there will always be a new platform in a year or two from which to expand your business and ...

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The 5 Signs Your Website Needs An Upgrade

Redeeming the Audit We’re all familiar with the negative connotations that an audit holds for most people. Say the word to an accountant and you will conjure up visions of ...

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Tips for Creating an Engaging Newsletter that Converts

How many emails do you receive from different brands every day? How many of them do you actually open and read? Don’t let your brand’s next email newsletter find its ...

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Does Your Website Provide a Good User Experience?

How many times have you visited a website only to be frustrated by a slow load time? What’s your user experience like when you click a link on a site ...

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Why Digital Marketing is a Human Industry

Digital marketing relies heavily on understanding human behavior. You may think it’s all about algorithms and keywords, but Gravitate One wants you to know there’s a lot more to it. ...

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Twinkle, Twinkle: Achieving 5-Star Reviews

One of the consequences of having a computer in our pocket that connects us to the wider world is the cacophony of voices that we’re exposed to on a daily ...

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Stronger Backlinks, Stronger Presence

It is often said that no one makes it in this world alone, and that’s true. Consider for a moment, what does adopting a baby, gaining entrance into Harvard, and ...

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Commanding Attention: The Art of the Written Word in Marketing

In the long history of marketing, people have used the written word in their efforts to sell their products, proliferate their ideas, and build their brands. As the concept of ...

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Digital Marketing Then and Now

New Year’s Day, 1983, saw the birth of mankind’s greatest invention arguably since the Gutenberg printing press — the internet. Like the Marconi wireless machine, the HAM radio, and the ...

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Set It in Motion: Video’s Essential Role In Digital Marketing

The writing has been on the wall since the 1980s: print media is no longer the favorite. As years have gone on, more and more people have admitted that reading ...

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Jump-Starting Stagnant Marketing

Marketing is like relationships: firstly, new initiatives are exciting and have everyone on the project buzzed by the prospect of great potential; secondly, you want to declare to the world ...

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How to Create a Successful Email Marketing Campaign

Email as a Digital Marketing Powerhouse It might be surprising to know that of all the online applications that do battle for people’s attention — that beguile with memes, videos, ...

One email a month on what is working in Utah search

Tactics we are testing, results we are seeing. No filler.