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How to Make the Most of Google’s Local Listings

17 Feb 2022

Optimizing your business on local search engines is essential to online marketing and customer engagement. More and more people are using their smartphones to quickly search google for what they ...

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A Crash Course in Hashtags

6 Feb 2022

Do you remember when a hashtag was typically referred to as the “pound” sign? If not, then you probably know enough about hashtags to be writing this article. In recent ...

Using Artificial Intelligence in Digital Marketing

24 Jan 2022

When you think of using artificial intelligence (AI) in digital marketing, what do you envision? Robots taking phone calls? While automation is part of the equation, it’s not the whole ...

What is the Metaverse?

17 Jan 2022

If you have your finger on the pulse of social media, you probably heard about Facebook recently rebranding as Meta. It’s the company’s way of building upon the concept of ...

How Digital Media is Evolving

3 Jan 2022

People have been offering goods and services to others for decades. While that hasn’t changed, the avenue for getting the word out to potential customers certainly has. In the early ...

Knowing When Its Time to Pivot

22 Dec 2021

Following small brands on social media, it can seem common that someone debuts a new logo or even just new colors on their feed with regularity. Having a fresh look ...