The Importance of Bounce Rates

What exactly is a bounce rate? Well, the bounce rate of a page refers to the amount of people who click through to enter a site, but leave after reading only that page. As you can imagine, a high bounce rate is certainly an online marketing problem. If that number is too high, then the […]

Web Developer Extension for Chrome Part 2

In Part 2 of our review of Chris Pederick’s Web Developer Extension for Chrome, I cover features for design & development.  When you get into designing and developing your site, the extension really shows some useful information making developing or editing a page easier than ever. These features include: Edit CSS, Display ID & Class […]

Web Developer Extension for Chrome Part 1

Yes, a Chrome extension that adds some SEO and design/development features that will make your life a little easier. Developer website: http://chrispederick.com/work/web-developer/ Best Features for SEO: The extension is pretty nice for some SEO quick glance analysis. Some of these best features include, Disable CSS, Display Alt Tags, Display Inline Tags and View Meta Tag […]

HTTP Headers and Status Codes, Part 2

Server Headings Checker overview A quick way to view a site’s status code is to use a free tool provided by seoconsultants.com (there are several other tools, I don’t like the incessant advertising on the page cluttering everything up, but I like the simplicity).  All you have to do is add the URL into the […]

HTTP Headers and Status Codes and Other Cures for Insomnia

A little personal information here (not to worry, not too much info)…I haven’t been sleeping well lately. My wife says it’s because of my over consumption of caffeine. My incredulous response, “Pft! Sure, like caffeine makes it hard to sleep.” as I Super Big Gulp another 44 oz. of pure happiness. With that out of […]

Tools for Determining Keyword Relevancy: Part 3

Basics: Ranks.nl webtools include a free version of their Keyword Density Analyzer. Currently, they are up to version 3.1 and include some very useful features. Using the tool is straighforward. Simply past a URL in the analyzer and past an optional focus term. The tool quickly looks over the page and reveals some basic information […]

Tools for Determining Keyword Relevancy: Part 2

Dave Naylor’s Keyword Density Tool is another tool that many SEOs recommend while doing on-page analysis. It helps to determine how relevant a page is for a given keyword phrase. Let’s take a closer look. Basics: David Naylor’s free tool has grown into a pretty good part of any SEOs repertoire. Simply enter the URL […]

Tools for Determining Relevancy: Part 1

SEOmoz Term Target Tool (Now On-Page Keyword Optimization) Basics: SEOmoz has a lot of fantastic SEO tools and one that we utilize quite a bit at Gravitate Online is their Term Target Tool. They’ve gone and changed the name of us, it’s now the On-Page Keyword Optimization tool. It’s especially helpful as it adds a […]

RSS Feed the Beast: A Helpful List Resource

  RSS Definition: “RSS (most commonly expanded as Really Simple Syndication) is a family of web feed formats used to publish frequently updated works—such as blog entries, news headlines, audio, and video—in a standardized format. An RSS document (which is called a “feed”, “web feed”, or “channel”) includes full or summarized text, plus metadata such […]

SEO Ultimate Plugin- Install and Enjoy!

SEO Design Solutions (no affiliation with Gravitate Online) launched a cool new WordPress SEO plugin, SEO Ultimate, and so far I love it! My favorite feature includes their Title and Description Tag editors, as they put all pages and posts in one section allowing one to edit all tags on one single screen. It saves […]

SEO Automated? Let’s Take a Look

We are sometimes asked if the future of SEO is automation software. The simple answer is…depends on what you consider to be automation and SEO for that matter. Regardless of what might happen someday, let’s take a look at where automation software is now. But first, an over simplified summary of the typical SEO campaign: […]