Category: Digital Marketing

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Creating a Solid Marketing Campaign

There is always a sort of electricity that runs through the office whenever a new digital marketing campaign goes underway. After numerous meetings﹘both internally and with the client﹘to discuss slogans, ...

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How to Increase Website Rankings

We wish we could offer a magic formula for creating successful digital marketing but the reality is that there are so many moving parts, there’s no one-size-fits-all approach. At Gravitate ...

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How Social Media and Digital Marketing Work to Drive Sales

These days, it’s not enough to simply have a reliable brand with a trusted product or service. To stand out in business, you need a strong social media presence. When ...

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Digital Marketing: The Bigger Picture

Digital Marketing for a Digital Age Consider for a moment the type of marketing that has impacted you in your personal life. Was it an effective piece of print media, ...

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SEO and The Ever-Changing Landscape of Google

A few years ago, Google put emphasis on mobile-friendly websites. This meant that your web page would be penalized during internet searches if it wasn’t mobile compatible – even if ...

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The Importance of Professional Graphic Design

When you think of a graphic designer, do you just imagine someone who helps you create a clever logo for your brand? If so, you might be surprised to discover ...

Social Media Marketing

Social Media Marketing: Organic vs Paid

If you use social media for your business, then you’re probably familiar with the option to “boost” your posts. If you’re new to paying for social media promotions, we’ll share ...

The year 2021: a bright digital marketing future.

Preparing for a Bright Digital Future: 2021 Marketing Trend Forecast

Today’s world is fast-paced and ever-evolving. Now it’s easier than ever to stay connected with each other. When you’re a business owner, it can be hard to keep up on ...

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4 Key Ways Google Has Improved Search Over the Years

If you ever searched the web in the early ’90s, you know how frustrating it was. Archie and Ask Jeeves were great starts to the world-wide-web search, but let’s be ...

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Beware of the Grima

Let me lay out a scenario. The client that you have been helping for the last 3 years has grown to a size where the owner, or the person you ...

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Listening to Your Customers Helps You Brand Better

Often, we’re so busy with the day-to-day tasks of our business that we forget the reason that we’re there: for our customers! No business can thrive unless it’s fulfilling a ...

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How a Hypothetical Spokesperson Can Help You Brand

As a consumer, it can be hard to relate to a corporation. After all, a corporation is made up of many different moving parts. Different specialties and personalities within the ...

One email a month on what is working in Utah search

Tactics we are testing, results we are seeing. No filler.