Category: Social

Show and Tell

One of the best things we could all do more of on our social media platforms is show off some personality and the culture. Too often do we get in ...

The new look for Google+ is not looking good for local search

In the past Google+, Googles social media platform, was a great place for local businesses. The business page would display the name, address, phone number, local reviews and any posts ...

How to Use Your Email List for Facebook Advertising

Did you know you can use your current email list for Facebook advertising? You heard me right—all that time and effort that went into building the ever-growing perfect list of ...

Make Your Ads Denial Proof

Did your Facebook ad get disapproved because there was too much text in the ad image? Facebook restricts the amount of text in an ad image to 20%. The purpose ...

The Evolution of Twitter

If you hit the Twitter (or, shall I say, twttr?) scene between 2006 and 2008—back when Twitter was still a tiny chick beginning to flap its wings—you may remember the ...

Digital Storytelling 4: Deduction is Elementary

My wife Annie and I went out to see a movie; this is back in about 2009. We went to watch Sherlock Holmes, that American version with Robert Downey Jr. ...

Industry Update: Facebook Video Ads

Facebook vs Youtube Facebook continues to ramp up it’s video service and aims to compete with Youtube. Last Wednesday the social network said it will begin sharing revenue with it’s ...

Digital Storytelling 3: Scene Inception

If you’ve seen the movie Inception, you may proceed. If you haven’t seen the movie, you should stop everything you’re doing and go watch it. Right now. Stop reading this. ...

The Desperate Corporate Selfie

Peter Friedman worked at Apple for a long time and now does social media consulting. He has an excellent book that just came out, ‘The CMO’s Social Media Handbook‘. Recently ...

Facebook Custom Audience

Facebook is one of the most effective tools businesses have to market themselves for a couple of reasons. First, it has become the largest social network in the world, and ...

Google Plus Formula

The Ultimate Google Plus Posting Formula

There was a great post about how to increase engagement on Google Plus on Social Media Examiner the other day. It offers five tips to help marketers improve their marketing ...

Image of User Reviews

How Facebook Can Help Your Business

Social Media Examiner posted a fantastic article today about seven ways your Facebook page can help your business. Today I would like to talk about two point of the article ...

One email a month on what is working in Utah search

Tactics we are testing, results we are seeing. No filler.